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Union director and master plan committee recognized for campaign transparency

Zane Reif, director of activities, University UnionZane Reif, right, director of activities and the university union was recognized by the National Residence Hall Honorary for his work leading the master plan committee for the campaign for a new union.

The honorary recognizes leadership and service to the residence hall system. Reif was honored a an April 25 ceremony.

“His tireless efforts and dedication to ensure that students get the best union possible should be commended. However, it’s his continued attention to the needs and wants of students that Zane should truly be recognized for,” said Brittni Barnett, student and residence hall member.

Barnett continued, “Since he came to UNT, Zane has made sure that the voices and opinions of students were heard loud and clear. This can be seen in the slogan adopted by the Union Master Plan project, Your Union. Your Voice.”

The Master Plan committee, made up of a majority ratio of students to staff and faculty, developed a marketing campaign that was designed to be transparent and open to students. An active social media campaign and blog were started to engage students in conversations about the project and helped answer any questions and concerns that students may have had.

In April 2012, the work of Reif and the master plan committee was rewarded when UNT students voted in favor of a referendum to fund the renovated and expanded union. The new union is expected to open in 2015.

“My favorite part about my job is interacting with students, especially on this project. I think it’s fun to see students get excited about the union and the possibilities of what this building will look like,” said Reif.

The master plan committee and Reif will be working with the architects and representatives from UNT System throughout the next months and year ahead on the project. Students will continue to be involved in the project with more student forums planned and opportunities for students to make the decisions that directly impact every aspect of the new union spaces.

“These efforts to be as transparent as possible in what could be one of the university’s biggest and most important undertaking truly show Zane’s dedication to the student body. He listens to them, and most importantly he realizes that they are the reason he is here,” Barnett said.

 - Stefanie Ritz, assistant director, assessment, marketing and planning, University Union

Posted on: Tue 01 May 2012

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