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Marketing recruitment ads win national awards

The University Relations, Communications and Marketing (URCM) division received four MarCom awards for its excellence in promotional materials. The materials were prepared to promote UNT's range of academics, research and innovative student programs as well as the university's value to the North Texas region and to the state.

URCM works with departments and divisions across campus to prepare messages that will support the university's strategies and will respond to questions and inqiries from potential students.

The awards are:

  • Platinum award — Undergraduate Viewbook
  • Gold award — A Day in Your Life on Campus
  • Gold award — Transfer Viewbook
  • Honorable Mention — How to Choose the Right College for You

The international MarCom Awards competition is sponsored by the Association of Marketing & Communication Professionals and is one of the oldest, largest and most respected competitions in the creative industry. The MarCom competition has more than 6,000 entries a year and attracts winners ranging from individuals to media conglomerates and Fortune 50 companies.

In July, URCM received several Communicator Awards, which included:

  • Award of Excellence (recruitment) – Finding Success with Financial Aid
  • Award of Distinction (writing) – Finding Success with Financial Aid
  • Award of Distinction (writing) – How to Fund Your Graduate Education
  • Award of Distinction (educational) – Finding Success with Financial Aid
  • Award of Distinction (viewbook) – Graduate viewbook
  • Award of Distinction (direct mail) – Transfer viewbook
  • Award of Distinction (educational) – A Diverse Community
  • Award of Distinction (campaign) – College of Engineering recruitment materials

The Communicator Awards is the leading international awards program that recognizes ideas in marketing and communications. They received more than 6,000 entries.

Posted on: Wed 19 December 2012

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